︎
Rosie Ashley-Lahiff


Art Direction
Nike Womenswear Campaign TBC
Tommy Hilfiger Womenswear
Zalando Mother’s Day
Tommy Hilfiger x Safilo 
Tommy Hilfiger Equestrian 
Nike Running x TikTok NEW! 
Tommy Hilfiger x Movado
Tommy Hilfiger Menswear
Tommy Hilfiger Womenswear
Tommy Hilfiger Equestrian

Experience Design
Calvin Klein Experience Concept NEW!
L’Occitane Flagship Store
Karl Lagerfeld x Pitti Uomo
Basic Fit Ladies Gym
Tommy Hilfiger x Rafa Nadal
Triumph Amostyle Store Concept
Hilfiger Collection Launch
Karl Lagerfeld Arcade Game
Swarovski Global Store Concept


About Me

Contact
Rosie Ashley-Lahiff

Tommy Hilfiger
 Art direction for Spring ‘20menswear, underwear, sport, kids, footwear and bags collections.

Brief
Art direct a range of photoshoots for the latest Tommy Hilfiger collections, to be used as B2B selling tools or B2C online at Tommy.com
Creative 
Together with the photographers, I created imagery that has a strong product focus, communicates the brand’s positive, spontaneous and authentic spirit and showcases each models’ individual personality.


Role
︎ Art Direction
Credits
Photography:
Footwear & Bags - Jouke Bos
Menswear - Olivier Turpin
Kids - Eduard Haumahu
Sport - Dan Mulder